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Location
Reading
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Contact
benwillshire@ridge.co.uk Linkedin -
Expertise
- Project and programme delivery
Ben is a partner in motorsport track design with 19 years’ experience and has worked in more than 50 countries. He founded Driven International in 2015, which became part of Ridge in 2025.
His personable, client-focused approach combines commercial insight with creative design thinking, seen in projects including the redesign of Yas Marina Circuit in Abu Dhabi for Formula 1, one of his proudest achievements. More recently, Ben led the design of A1 Motor Park, Bulgaria’s first purpose-built circuit, which opened in March 2026.
Ben’s experience also spans sports planning, redevelopment and sustainability projects across the UK, alongside his role on Motorsport UK’s Sustainability Advisory Committee.
Away from his desk, Ben is a keen racing driver. He has won four national superkart titles and continues to race in the BMW 116 Trophy.